Blog Archives
Social Media Cheat Sheet (Infographic)
Although this infographic is aimed at small business enterprises, it is perfectly adaptable to your non-profit social media marketing.
How to make your message stick (infographic)
This is a good infographic when it comes to crafting your message.
Are you guilty of these Twitter turn-offs?
This handy infographic designed by DK New Media presents data supplied by eConsultance from a ‘TwitPoll’ about why Twitter users opt out of wanting to know news and views from other Twitter users.
The number one reason people unfollow accounts on Twitter is too much tweeting, followed by too much self-promotion. Other turn-offs include infrequent/ no tweets from an account, boring tweets, or too much repetition.
Related Post:
Visualizing #hcsm (infographic)
Last month I wrote about the growing popularity of infographics and their value to social media marketing. Since then, I have been playing around with some of the free infographic creation tools. Created using Visual.ly’s life of twitter hashtag, here is an infographic I made using the popular Twitter hashtag #hcsm (healthcare social media).
How does your non-profit measure up on Facebook?
Continuing with the Facebook themed posts this week, here’s an interesting infographic which shows that the majority of Facebook pages have less than 256 Likes (fans in old Facebook terminology).
So, if you have in excess of 256 likes, you are doing something right!
But, don’t get too complacent – you need to hold onto those fans, and the same research by recommend.ly show that a whopping 82% of all pages only post 5 times a month.
For more infographics and research, check out this page.
What is the value of a Facebook fan?
I came across this infographic illustrating the value of a Facebook fan, and while it is directed primarily at business, its conclusion is equally valuable to non profit brands.
Top reasons why people unsubscribe from permission e-mails
Interesting infographic via The Social Break on why people unsubscribe from permission e-mails and certainly worth bearing in mind for your own email marketing efforts.
