Social Media Cheat Sheet (Infographic)

Although this infographic is aimed at small business enterprises, it is perfectly adaptable to your non-profit social media marketing.

social media cheat sheet

How To Utilize Your Best Presentation Asset – YOU!

Part of our job as social media marketeers is to make effective and persuasive presentations. In this terrific presentation, Chiara Ojeda shares tips on how to utilize your best presentation asset – YOU!

How to build an effective donation page for your nonprofit website (Infographic)

Nice infographic here from Cause Populi on the key elements of an effective donations landing page.

Infographic by Cause Populi

New Irish crowd funding platform is offering €1,000 for innovative fundraising

Community groups and projects across Ireland could get a kick start to their fundraising efforts by signing up for a new free Irish crowd funding platform called PledgUp.com.

The company, which is based in Longford, is offering €1,000 of funding to community groups or projects that sign up for the service with the most innovative fundraising ideas.

PledgUp.com is a free service that helps community groups to get online donations for their projects.  Once a group sets up profile on the website they receive a link to a personalised fundraising page that they can email to their contacts or post on social media sites asking for donations.   The service allows groups to ask for straight forward donations or to look for financial sponsorship of events they are organising.  The groups can also get all their members involved by inviting them to join.  Once they do they also receive a personalised page and the amount raised by each person is shown to the entire group.

Commenting cofounder Eoin Kennedy, PledgUp.com said “Smaller community groups have excellent networks and contacts in Ireland and abroad.  Where they fall down is with technology skills.  We have designed our platform to make it really simple and free for groups to create an online sponsorship page and to process online donations without the need for technical skills.  We are receiving lots of interest from community groups trying to fundraise for a variety of things from new playgrounds, memorials right the way through to sports clubs looking for online donations for events like Strictly Come Dancing and Duathlons.”

Once people click on the links they are brought to a personalised page where they get details of the fundraiser and can donate online.

Speaking about the competition Mr Kennedy added “Every community in Ireland has some project that are trying to raise funds for.  By signing up before the end of February they will be entered into a competition for a €1,000 donation pool.   We are looking for the best fundraising causes and ideas.  In addition to the competition they will also be able to use their personalised fundraising pages to immediately reach out to possible donors anywhere in the world.”

Details of the competition winners will be posted on www.PledgUp.com/blog.  Three prizes will be awarded – €500 for 1st place, €300 for 2nd place and €200 for third.  The competition runs until February 28th 2013.

About PledgUp.com
PledgUp.com is a start up based in Longford and was established by Eoin Kennedy and John Rowan.  The company is part of Enterprise Ireland’s High Potential Start programme and aims to make online fundraising accessible to all worthy causes.

The Ultimate Social Media Sizing Cheat Sheet

How to Size Images on Social Media: A Cheat Sheet

How do you measure social media?

There are a handful of social media strategists that I admire and whose advice I am happy to follow. One of these is Jay Baer.  In this presentation Jay outlines a six step approach to measuring your social media efforts – and don’t doubt for a second that measuring your social media isn’t crucial to the overall success of your social media strategy!

Key Takeaways

  • The goal is not to be good at social media, but to be good at business because of social media.
  • Understand your business level objectives, and how social media can support them.
  • Know what you can measure.
  • Remove metrics that aren’t relevant to you.
  • Select the metrics that make sense for your company.

Further Reading

7 content metrics you should track

Social Media vs E-mail For Your Non Profit Marketing

In this short video, social media strategist John Haydon answers the question of which is the better choice for non profits to focus on – social media or e-mail marketing.

John maintains you need both. They are completely different tools which serve different purposes. John discusses the main advantages of e-mail under the headings of privacy, segmentation and conversion and explains that while social is more relationship based, e-mail is more transactional.

How to get more interaction on Facebook (Infographic)

The Power of Passionate Social Media Users Helps Feed Children

Reblogged from Charity Ideas Blog:

Click to visit the original post

Right before the New Year is a time when people think about the past year, and how they can help in the future. In the effort to help make sure that very soon there’s No Kid Hungry, something amazing happened this past December: the No Kid Hungry 2012 Give-A-Thon.

On December 20, 2012, hundreds of “virtual” strangers came together, and then invited many thousands more of their friends, to help ensure children in these amazing United States have enough food.

Read more… 265 more words

Must-Read Online Fundraising, Social Media and Mobile Communications Reports for Nonprofits

Reblogged from Nonprofit Tech 2.0 Blog :: A Social Media Guide for Nonprofits:

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The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. These reports are, however, some of the most valuable in terms of insight, useful and practical data, and how-to advice.

If you would like to suggest a report be added to the list, please post the name and a  link to the report in a comment below.

Read more… 328 more words

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