11 Reasons Why People Sign Up To Charity Facebook Page & 6 Reasons Why They Leave

Among some interesting findings from a report on digital persuasion by Waggener Edstrom are the reasons why followers sign up to a charity’s Facebook page – and the reasons why they leave it.

57% of Facebook Fans “Like” a charity on Facebook because they want to publicly display their support of the nonprofit to their friends.

why-supporters-like-nonprof

43% of Facebook Fans “Unlike” a charity on Facebook because
they posted too often.

why-supporters-unlike-nonpr

About these ads

One thought on “11 Reasons Why People Sign Up To Charity Facebook Page & 6 Reasons Why They Leave

  1. I take your point Marla. I must see if I can dig some out. I believe I saw something about posting no more than 2 times a day. I know from a personal point of view that I tend to subscribe from any Twitter or Facebook account that floods my timeline with updates. Auto-scheduling Tweets and updates should be considered if an organization has a lot of updates. Thanks for taking the time to comment.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s