Monthly Archives: May 2012
Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. Usually I donate to one or two nonprofits at a time, but to go through a list of 25 nonprofits in less than two hours made it abundantly clear that many nonprofits still need to tweak their "Donate Now" process to maximize online donations
In 2011, Dulux launched the Let’s Colour Project in Ireland, which helped transform and brighten over 200 local communities with colour. The 2012 project is underway and so Dulux are now welcoming applications from community, voluntary and charitable groups across the country.
Dulux has over 30,000 litres of colourful paint to donate to worthy projects throughout the country. They are currently looking for nominations so if there is a community building or space that could benefit from a vibrant positive change, please apply online and nominate the project.
The only condition of these submissions is that the space/building is of use to the community and that it is not commercial, derelict or residential, so, if there’s a building or space that you think could benefit from a colourful positive change, why not apply online and nominate your project today?
The closing date is the 23 May.
Now that National Volunteering Week has arrived….
Here’s a great opportunity to highlight the work of your volunteers and encourage more volunteering for your organization.
Submit your photos of volunteers or voluntary activity for National Volunteering Week, which takes place May 14- May 20.
You can photograph an individual, small group or large event and chosen entries will be used in the nationwide media and PR campaign to promote National Volunteering Week, the photographs will feature nationwide: print, broadcast and print media, and Irish Rail advertising
All photos should be submitted to firstname.lastname@example.org
Learn more at www.volunteer.ie
Last week Katya’s Non-Profit Marketing blog reported on some interesting findings from the Boston Consulting Group on millennials*.
You can read the post in full here - it includes valuable pointers for non profit marketers. Characteristics of the generation vary by region, depending on social and economic conditions. However, it is generally marked by an increased use and familiarity with communications, media, and digital technologies.
- Millennials more likely to take certain socially conscious actions during their daily life
- They are apt to buy products that support their principles
- More likely than other generations to spread the word about a cause campaign or participate in fundraising events.
- They are highly social creatures online (and off)
- More likely than others to speak up online
- They expect companies to care about social issues and reward those who partner with the right causes
* The Millenials also known as the Millennial Generation , Generation Y – generation born 1980s – 2000s
The Irish Fundraising awards provide an opportunity for the Irish non-profit sector to recognise and celebrate fundraising excellence. You can celebrate your own successes, or those of your peers by nominating your organisation, or your colleagues for an Irish Fundraising Award.
The deadline for nominations is Friday 25th May 2012.
Lauren Major has a great example for us on the use of video for non-profit promotion.
Code for America, a U.S. nonprofit that uses technology to transform local governments, boasts a creative, compelling promotional video that not only clearly describes its message but also engages its viewers to get involved.
Lauren advises that in just five simple steps, any nonprofit can follow its example.
- Be human and personal
- Use captivating visuals
- Get creative with light
- Keep it short — under 2 minutes
- Instill optimism and hope
Read Lauren’s post in full here